This is a compensated campaign in collaboration with Allstate Foundation® and Latina Bloggers Connect.
When I was a little, my mother was a single mom. Having to work 3 jobs with 2 small children, life was not easy by any means. But by watching her struggle, I knew she would rather work hard each and every day then be in a financial abusive relationship so she worked. Worked hard for every dollar we barely had. Most people only think of physical abuse when they talking about domestic violence but financial abuse happens in 98 percent of domestic violence cases. It is one of the most powerful ways to keep a victim trapped. Campaigns like the Allstate Foundation Purple Purse is making it fashionable to talk about domestic violence and the financial abuse that traps women in abusive relationships.
Now that I am older and have a daughter and son of my own, My children & I discuss abuse and why some women might stay in an abusive relationship. My 14 year old teenage daughter is not old enough to date, but we discuss why some women feel trapped in a relationship and how can they find ways to leave the relationship they are currently in. Domestic violence affects 1 in 4 women in her lifetime – that’s more women than breast cancer, ovarian cancer and lung cancer combined. The program itself ignites fundraising for more than 140 national, state and local domestic violence organizations. The funds raised will support life-changing financial empowerment services to help domestic violence survivors build safer lives for themselves and their families. Allstate Foundation Purple Purse aims to break the cycle of violence in our nation – one family at a time.
The Allstate Foundation is investing more than half a million dollars in the Purple Purse Challenge. The more donations each nonprofit gets, the more it can compete for Allstate Foundation incentive funding. Go to PurplePurse.com between Sept. 2 and Oct. 3 to join the Challenge and help a nonprofit near you. Since 2005, The Allstate Foundation has invested more than $40 million across the country to help domestic violence survivors regain control of their finances and break free from abuse.
This year Kerry Washington, Emmy-nominated actress and domestic violence activist, is serving as a Purple Purse ambassador. With her help, Allstate Foundation Purple Purse Campaign plans to help raise awareness for the cause and has designed a limited-edition purple purse. The purse was created to represent the center of a woman’s financial domain and to inspire women to reclaim their financial independence. To turn any purse into a Purple Purse, The Allstate Foundation is widely distributing Purple Purse charms so you can show your support and attach to your favorite bag year round. They are being distributed with inspiring survivor stories through Purple Purse Challenge participants and Allstate agency owners.
I may not come from or be in an abusive relationship but I want to share the struggle some women face with my children and my readers. Some women may not realize they are in a financial abusive relationship. Financial abusive is just as effective in controlling an abused victim as a lock and key. If your credit has been ruined, you can’t get an apartment. If you are not in a position to support yourself, your abuser may use finances to keep you a prisoner in a bad relationship. Or if your abuser constantly harasses her at work, she can lose her job.
Situations like this can cause debt or worse and take years for someone and her family to recover from. PurplePurse.com has important tips and tools to help you recognize domestic violence and financial abuse. but just as important is that we talk about domestic abuse and end it. If you or someone you know needs immediate help, call the National Domestic Violence Hotline at 1-800-799-SAFE (7233) or TTY 1-800-787-3224.
Visit Purple Purse or bolsomorado.com for additional information.













I participated in the Purple Purse twitter party last year. There were so many staggering stats about abuse that I hadn’t considered. And just in reading your post, I learned about financial abuse. It’s so important that women know their right to stand up for themselves!
Sounds like a great cause to get awareness across and also helping those who need the help they are probably to scared to ask for.
This is a great cause indeed. I have experience domestic violence before. This is a great program and can help may woman. Thanks for sharing awareness.
Yes, it is about time the abuse of all kinds gets talked about. Lack of funds is what keeps many women in a physically abusive relationship. I am glad Allstate is trying to do something about this.
I am so happy that companies and everyone is trying to do something about domestic abuse. When I hear about cases, like a football player, that abuses his wife, and then he has public support, that makes me mad. People need to know that men should never abuse a woman.
Wht a great cause. The statistic of 1 in 4 is sort of shocking, and very saddening.
Such an awesome campaign they have! It touches so many women. I love seeing that it’s being talked about more and more. less shame, more action!
I remember this Purple Purse campaign from last year. What an incredible cause. It’s heartbreaking to hear some of the stories. It makes me so thankful for the relationship that I have with my husband, and want to reach out more and more to those who are abused.
I never thought about a financially abusive situation, but I could see that happening. Any kind of abuse or control like that is not ok. So glad this foundation exists.
What a great cause! I will be ordering a few charms for ladies in my life who I know have survived abuse in various forms.